Love Always, London

What if you could write a love letter to London and leave it for others to find and share? Love Always, London is a participatory design project that combines physical space with augmented reality typography embedded in the city landscape.

Festival attendees are invited to write short phrases that express their love for London, which will be added as augmented reality typographic sculptures to the city’s parks, green spaces, and design districts throughout the week of the festival. The result will be a collaborative love letter to London that is accessible by walking the design trail using an online map as a guide. Letters will serve as a time capsule and permanent installation for all to visit and love, always.